“Socialnomics: It’s a People Driven Economy, Stupid.” – Erik Qualman
If your not paying attention to the tidal wave called “Social Marketing”… now may be the time.
Check out this video with some “Fatboy Slim” music playing, which gives some true context…
In 1992, James Carville coined the phrase “It’s the economy, stupid.” This simple phrase was a major driver behind why Bill Clinton became our forty-second president. Much has happened since 1992, with the most powerful change being the ubiquitous adoption and assimilation of the Internet. The Internet has revolutionized almost every facet of our business and personal lives. This last statement about the Internet is hopefully not news to anyone reading this book.
What is news however is that, today, we are in the early stages of yet another far-reaching revolution. This revolution is being driven by people and enabled by social media. That is why nearly two decades later we are taking liberty with Carville’s famous quote by adjusting it to: “It’s a people-driven economy, stupid.” Although only a slight modification of words, it’s a drastic adjustment in philosophy and in how people and businesses are changing and will continue to evolve in the coming years.
Socialnomics: It’s a People Driven Economy, Stupid. – Search Engine Watch (SEW).
Follow Erik Qualman on Twitter http://twitter.com/equalman
